Green to Gold

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"No executive can afford to ignore the green wave sweeping the business world. Esty and Winston show how to make sustainability a core element of strategy -- and profit from it.
-- Chad Holliday, CEO, DuPont

"Environmental issues and community concerns are increasingly part of the core business model and day-to-day operations of many companies. GREEN TO GOLD provides cutting-edge guidance for executives on how to execute this agenda -- and gain an 'eco-advantage.'"
-- Antony Burgmans, Chairman, Unilever

"The future of our country and our children's world depends on getting society on a sustainable track with regard to both energy needs and environmental requirements. It is up to corporate leaders to meet this challenge, and GREEN TO GOLD blazes a trail for businesses of all kinds to follow."
-- Michael Morris, CEO, American Electric Power

"Every business, big or small, in manufacturing or services, faces environmental risks and opportunities. Esty and Winston show how companies have benefited from taking these challenges as strategic opportunities, but they also detail why corporate environmental initiatives often fall flat."
-- Bertrand Collomb, Chairman, Lafarge

"GREEN TO GOLD deals with both big picture thinking and practical ‘how-to’ suggestions that will help bankers, analysts, fund managers, and investors stay on top of the ‘green wave’”.
-- Larry Linden, Advisory Director, Goldman Sachs

"Esty and Winston have produced a compelling blueprint for how companies can address critical environmental problems, from climate change to water, and improve their performance, gain competitive advantage, make more money, and win friends."
-- William K. Reilly, Founding Partner, Aqua International Partners and former Administrator, US Environmental Protection Agency

"GREEN TO GOLD is a must-read for the twenty-first century CEO. Esty and Winston provide convincing examples of how companies out-compete their peers by tackling sustainability head on, engaging stakeholders, developing NGO partnerships, and folding environmental stewardship into their corporate culture."
-- Tensie Whelan, Executive Director, Rainforest Alliance