| Conducting a corporate environmental
strategy "checkup"
The Esty Environmental Partners team works with your senior managers
to identify key challenges, benchmark your environmental management
against industry best practices, and clarify your strategic priorities.
Environmental
issue spotting
Based on rigorous analysis, we trace your environmental footprint using
our AUDIO issue-spotting framework, highlight the environmental factors
that may impinge on your business, evaluate the environmental impact
of your products, and assess your environmental management practices.
Understanding and engaging stakeholders
Companies face an ever-growing chorus of demands insisting they explain and justify their environmental performance. Eco-focused stakeholders now include capital markets, customers, employees, lenders, insurance companies, and various other opinion leaders. Esty Environmental Partners will work with you to identify, map, understand, and manage your full set of relevant stakeholders through application of its stakeholder-mapping and engagement frameworks.
Developing
an eco-advantage strategy
Rising energy prices, greenhouse gas emissions controls, water shortages, and other pressures have made environmental issues a critical point of corporate strategy. In addition, customers increasingly seek to do business with companies that demonstrate environmental leadership in their products or services and business practices. Companies that systematically fold environmental thinking into their business plans often can obtain a competitive advantage. Esty Environmental Partners will work with your executives to develop an environmental strategy based on a rigorous analysis of your environmental challenges and opportunities. We will lead you through a strategy development process that applies Esty Environmental Partners’ best practices frameworks to your unique situation. Implementing
an eco-advantage strategy
Creating competitive advantage in the environmental area requires the
same high-quality execution that is required in other business areas.
Esty Environmental Partners will help you set your priorities, identify
short, medium, and long-term objectives, and identify implementation
gaps and bottlenecks. Projects of this type usually include help
with developing short-term action plans, high-impact pilot programs,
communications plans, and plans to promote strategy engagement and ownership.
Creating comprehensive
environmental communications programs
Companies can use communications as both a shield and a sword. Strategically
employed communications on the green qualities of a business can ensure
a public reputation as responsible corporate citizens. Esty Environmental
Partners will work with your company to develop programs that will both
highlight your environmental strengths and commitment, but also build
trust with the public and your own employees on your environmental story.
Eco-innovation and eco-product positioning
Increased customer consciousness of environmental issues provides a growing number of companies the opportunity to see top-line growth from artfully managing environmental initiatives. Central to seizing this opportunity for expanded revenue is redesigning systems, services, and products to address customer’s environmental needs. Esty Environmental Partners will work with you to identify relevant customer desires and requirements, apply “design for environment” principals to your products, and assist in balancing environmental product attributes with traditional product virtues (price and quality) in order to craft products that will achieve break out success.
Building an eco-aware culture
The success of any environmental strategy depends on getting strong cross-functional engagement and ownership. Esty Environmental Partners can help you create an eco-aware culture with appropriate goals, incentives, and communications and outreach programs, as well as training and education plans that will focus environmental thinking and drive action at all levels of the organization.
Setting up an environmental advisory board
Environmental advisory boards, comprising a mix of external environmental experts and stakeholders, can provide critical outside perspective that ensures over-the-horizon issue spotting, advance warning of possible crises, and the ability to recognize fundamental changes to the business landscape.. The Esty Environmental team will bring a world-leading base of experience and an unparalleled set of environmental contacts to bear in helping your company launch a successful advisory panel. Esty Environmental Partners can assist you in creating an advisory board for your company that will expand your environmental awareness and sharpen initiatives.
Environmental benchmarking and performance tracking
As with any other business function, developing and tracking a set of environmental metrics is critical to managing your environmental initiatives and making sustained progress on your environmental agenda. Esty Environmental Partners will help you quantify your environmental footprint, develop a set of environmental performance metrics, set up systems for regular reporting, identify possible partnerships with NGOs and other groups to get the “outside in” view of your issue set, and establish mechanisms for benchmarking performance on an ongoing basis.
Environmental report development
Telling your story is a key part of any environmental program that produces business advantage. Esty Environmental Partners has the analytical tools, frameworks and writing expertise to help develop and craft reports that tell your story in a compelling way. We will guide you through a “critical elements” matrix and audience evaluation process that will assure your reports achieve your communications objectives.
Expert Testimony
Esty Environmental Partners has a diverse base of experience, analytical expertise, and regulatory knowledge to provide winning litigation support in complex environmental cases.
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